Sales Director | UK MRO Sector (National)
Salary: Highly competitive and strictly dependent on the candidate’s experience and industry standing.
Performance Bonus: An executive-level OTE structure designed to reward significant over-achievement against national revenue and margin targets.
Executive Benefits: An above-industry-standard package including a high-spec company vehicle or substantial car allowance, enhanced private medical insurance (family cover), and a premier non-contributory pension scheme.
Location: Flexible/Hybrid
Sector: MRO/Manufacturing

Our client is a premier provider of Maintenance, Repair, and Overhaul (MRO) services is seeking a visionary Sales Director to lead its national commercial strategy.

This critical appointment comes at a time of significant transition within the UK industrial and aerospace landscapes, where aging asset lifecycles and the integration of predictive maintenance technologies are driving record demand for high-quality MRO solutions.

The Sales Director will be responsible for the overarching revenue growth of the UK business, managing a high-performing field sales team and securing multi-million-pound service contracts with enterprise-level clients.

The Role

National Strategic Leadership: Develop and execute a comprehensive multi-year sales roadmap that aligns with the company’s UK expansion goals and evolving market trends.

High-Value Acquisitions: Lead the negotiation of complex, long-term Service Level Agreements (SLAs) and framework contracts with Tier 1 industrial, aerospace, and defence partners.

Team Performance & Coaching: Direct and mentor a national sales force, instilling a culture of consultative selling and technical excellence while ensuring consistent quota attainment.

Cross-Functional Synergy: Work closely with the Operations and Engineering Directors to ensure that sales promises are matched by technical capacity and turnaround time (TAT) efficiency.

The Person

The successful appointee will be a seasoned commercial leader with a deep footprint in the UK MRO or industrial services sector.

Proven Track Record: Demonstrable experience in a Sales Director or Senior Sales Management role, specifically delivering high-growth results in a technical or capital-intensive service environment.

Sector Expertise: A robust understanding of the MRO lifecycle, including rotable components, inventory management, and regulatory compliance standards (e.g., CAA, EASA, or industrial equivalents).

Strategic Acumen: The ability to move beyond transactional sales to build “partner-of-choice” relationships with major UK infrastructure and manufacturing hubs.

Mobility: As this is a national role, the individual must be prepared for regular travel across the UK to engage with regional teams and key accounts.

Unfortunately, due to our high number of applications we are unable to respond to all applicants. If you do not hear back within 2 weeks of submitting your application, please assume your application has been unsuccessful.

Please email your CV to info@alfa-executive.com quoting ref PJ/ALFA/SDMRO